example of tourism research proposal

Tourism Management Research Project Examples

In my recent post ‘ how to get inspiration for your research project topic ’ I gave lots of tips on way to think of a great research project idea that suits you. In this post I will give you some tourism management research project examples to give you some guidance on what makes a suitable research project topic .

Remember, you can use a hypothesis or a research question, you will find examples of both below. Visit this post for more on the difference between a research question and a hypothesis .

Tourism management is a broad subject and you have the flexibility to explore a wide numbers of areas that interest you. Here are some previous topics that I have supervised to give you an idea of a suitable tourism management research project topic:

• Perception and attitude towards ecotourism in Albania among tourists .
• Does ecotourism economically benefit local communities: The Case Study of Nicaragua .
• Sustainable tourism practices in developing countries.
• The role of destination management organisation in promoting tourism in the European Union .
• Prices versus the environment: An analysis of consumer motivations.
• The sustainability practices within Formula One tourism.
• Why do young tourists prefer dynamic packaging to traditional package holidays?
• What can be done to help the fragile ecosystems of the Hawaiian Islands’ endangered plant and animal species?
• Does visiting a site of suffering and death socially and commercially benefit local communities?
• Perception and attitude of tourists towards the Jack the Ripper site.
• The ethics of dark tourism in Cambodia.
• Perception and attitude of foreign tourists towards the Edinburgh Dungeon.
• How to develop a marketing plan for the London Dungeon.
• Why do customers choose leisure hotels when they plan overseas holidays?
• Perception and attitude of British customers toward the Hilton Hotel in London.
• The impact of hotel brand on consumer choice in the UK.
• Examining the implications of the Internet towards online travel agents: The case study of Lastminute.com.
• The growth of the easy brand and its’ impact on market share.
• Examining perception and attitude of British customers towards online travel agents.
• Motivations for solo travel amongst millennials.
• Perception and attitude of millennials toward cruise holidays.
• Perception and attitude of tourist experiencing the sex economy in Thailand .
• Role of global terrorism in shaping the image of tourism destinations – Case study of Egypt .
• Perception and attitude toward Beijing’s world heritage tour among British tourists.
• Use of sporting events to develop tourism branding – Analysis of Qatar with regards to the FIFA World Cup.
• Perception and attitude toward extreme plastic surgery makeovers in South Asia among British customers.
• Emergence of Poland as medical tourism destination.
• How British customers choose medical tourism destinations for dental tour packages.
• Perception and attitude of international students towards work and study in the UK.
• The impacts of a gap year on skills and competencies in the workplace

Things to remember when choosing your tourism management research project topic

Whilst you might like the sound of some of the tourism management research project examples given above, remember that they might not always be feasible. Here are a list of things to consider:

• Can I gain access to the respondents that I will need?
• Can I complete this research project given the word count?
• Can I complete this research project given the time-frame?
• Is this research project realistic in terms of access (i.e. if you need to travel to a particular destination, is this possible?)
• Am I able to develop a conceptual framework to form a literature review?
• Is this a topic that is worthy of investigation?

For more guidance on writing your research project you might be interested in my posts how to write awesome aims and objectives and the difference between a research question and a hypothesis .  I also recommend that you use some of the excellent research methods books available to you- I recommend Social Research Methods by Bryman and Research Methodology: A Step by Step Guide for Beginners by Kumar . 

Do you have any good tourism management research project examples? I’d love to hear them- drop them in the comments box below!

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An research proposal examples on tourism is a prosaic composition of a small volume and free composition, expressing individual impressions and thoughts on a specific occasion or issue and obviously not claiming a definitive or exhaustive interpretation of the subject.

Some signs of tourism research proposal:

• the presence of a specific topic or question. A work devoted to the analysis of a wide range of problems in biology, by definition, cannot be performed in the genre of tourism research proposal topic.
• The research proposal expresses individual impressions and thoughts on a specific occasion or issue, in this case, on tourism and does not knowingly pretend to a definitive or exhaustive interpretation of the subject.
• As a rule, an essay suggests a new, subjectively colored word about something, such a work may have a philosophical, historical, biographical, journalistic, literary, critical, popular scientific or purely fiction character.
• in the content of an research proposal samples on tourism , first of all, the author’s personality is assessed - his worldview, thoughts and feelings.

The goal of an research proposal in tourism is to develop such skills as independent creative thinking and writing out your own thoughts.

Writing an research proposal is extremely useful, because it allows the author to learn to clearly and correctly formulate thoughts, structure information, use basic concepts, highlight causal relationships, illustrate experience with relevant examples, and substantiate his conclusions.

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Sample PHD Tourism & Hospitality Management Dissertation Proposal

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Importance of Sustainable Tourism in the Developing Countries: Analysis of Practices and Challenges in the Case Study of Thailand

Introduction.

Undoubtedly, the tourism industry holds the likelihood of income opportunities and increased employment, particularly for citizens living in developing countries’ urban areas. In this regard, Meyer (2013) stated that tourism is an essential industry that promotes economic development by creating employment that increases people’s income and is hence considered an essential factor in developing economies.

As in a developing country like Thailand, the economy is largely dependent on the tourism industry. Approximately 25 million tourists visited Thailand in 2018 and generated 1.2 trillion revenues in tourism activity across Thailand. It is further stated by Bramwell and Lane (2011) that the tourism industry primarily supports the economy of Thailand.

Thus, the government has taken several effective initiatives to implement sustainability in the tourism industry. However, particular challenges pose a threat to Thailand’s tourism industry concerning its effectiveness and profitability.

In particular, Chiang Mai is the largest city in mountainous Northern Thailand and is considered an attractive land of colourful hill tribes and misty mountainous scenery. The attractive places and beautiful scenes attract tourists to visit and generate revenue for this city. However, certain factors or issues affect the sustainability of tourism and reduce the tourists’ attention towards Chiang Mai.

Concerning this, Ishii  (2012) stated that long-term threats and issues that the tourism industry of Chiang Mai is facing include political matters, regional and local management, accidents and traffic, waste management, and healthcare, water management, deterioration of local culture, competition between local firms and international businesses.

All these factors are making Thailand’s tourism less attractive, particularly in Chiang Mai. According to Chartrungruang (2011), the tourism industry of Chiang Mai is determined to make effective changes in the industry about the attitude of tourists towards the place. It could be possible by making a development plan to maintain the attractiveness and sustainability of this city.

This development plan is likely to address the sustainability problem of Chiang Mai’s environmental, political, and social landscapes and the infrastructure development that will eventually increase the standards of services related to the tourism industry in Chiang Mai.

The following research thus intends can analyse the importance of sustainable tourism the Tourism Authority of Thailand is adopting to address the issues related to tourism management in Chiang Mai and what are the challenges and practices director of the Chiang Mai branch of the Tourism Authority of Thailand is adopting for maintaining the sustainability of tourism industry.

Research Question

Based on supporting evidence, the researcher is likely to address the following research question:

What challenges does the tourism industry in Chiang Mai facing to implement sustainable tourism management?

Aim and Objectives

The following research aims can analyse the importance of sustainable tourism in Chiang Mai, Thailand. Following research objectives have been highlighted that will support the researcher to achieve the main aim of the study:

Tananalyse the factors or challenges that are affecting the management of sustainable tourism in Chiang Mai.

To examine the importance of sustainable tourism in Chiang Mai and how the director of the Chiang Mai branch of the Tourism Authority of Thailand manages the tourism industry’s sustainability.

To provide recommendations to the director of the Chiang Mai branch of the Tourism Authority of Thailand on how they can address the issues and promote sustainable tourism management.

Literature Review

It is stated by Choi and Turk (2011) that UNWTO (United Nations World Tourism Organisation) has put a great emphasis on the sustainability of the tourism industry and remarkably suggested to developing countries that all tourism organisations should implement quality standards to enhance the overall quality of tourism products and services such as restaurants, accommodation, location, infrastructure development.

Mowforth and Munt (2015) stated that sustainable tourism is a great concept that has achieved high prominence in the modern tourism industry. Iememphasises implementing quality standards in the tourism sector to promote competitiveness and provide reliable and valuable tourism services.

In addition to this, Harris, Williams, and Griffin (2012) stated that the concept of sustainable tourism had acquired great attention in developing countries for making their tourism industry competitive and increasing the demand locally and internationally. However, certain challenges affect the tourism sector negatively, such as improper waste management, traffic jams and accidents, taxation, shortage of labour, lack of political and government support for the growth and development of the tourism sector.

For example, Ping (2011) stated that the growing population in Chiang Mai has increased traffic jams and waste management problems due to narrow roads available for the vehicle. These issues affect both local and international tourists, thus; reducing the attractiveness and competitiveness of ChiangMai’ss tourism industry.

It is also stated that the implementation of sustainability in Chiang Mai’s tourism industry is a significant concern as the local government is not taking any action regarding these problems and unintentionally supporting the destruction of natural resources, pollution, traffic jams, etc. Larsen, Calgaro, and Thomalla (2011) helped this statement and stated that double taxation is also a significant problem for tourists as they have to pay taxes to both local and national administrative organisations for visiting Chiang Mai with the purpose of tourism.

To address these issues, the director of the Chiang Mai branch of the Tourism Authority of Thailand needs to plan and implement development plans to make ChianMai’s’sChianMai’s’s tourism industry more stable and competitive.

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Methodology

The methodology that the researcher in this research study will use is described under the sections below:

Research Philosophy

Among different types of research philosophies, the research will adopt interpretivism research philosophy as per the nature of the second qualitative study. Interpretivism will allow the researcher to analyse and interpret sustainable tourism in Chiang Mai, Thailand, based on human preferences and observation.

This philosophy will also make it researchable to collect data regarding sustainable tourism in Chiang Mai, Thailand, emphasising analysis of qualitative data over quantitative data.

Research Approach

As per the study’s nature, the researcher will use inductive reasoning to analyse the importance of sustainable tourism with the case study of Chiang Mai, Thailand. This approach will allow a researcher to investigate factors affecting the sustainability of tourism and narrow down the research focus from the particular case of Chiang Mai to the general principle of the Thailand tourism industry.

Research Design

The researcher will adopt a qualitative research design to analyse the factors posing a threat to sustainable tourism in Chiang Mai, Thailand. The adoption of a qualitative research design will allow researchers to gain insight and data from a case study of Chiang Mai to examine the significance of the tourism industry in the environmental, physical, and social development of Chiang Mai in Thailand.

Research Strategy

The research strategy that the research will adopt in this study is the case study. The researcher will analyse Chiang Mai’s tourism industry’s sustainability based on annual reports and government-published data. The case study is a secondary research strategy that will allow the researcher to gain available data related to Chiang Mai’s tourism industry.

Data Collection Method

As mentioned above, the researcher mainly focuses on analysing Chiang Mai’s tourism industry’s case study thus, the researcher will collect data from secondary sources such as books, articles, journals, annual reports, and websites of organisations. They are engaged in providing tourism and tourism-related services in Chiang Mai. All these secondary sources will allow the researcher to analyse the significance of sustainability in Chiang Mai’s tourism industry.

Data Analysis Technique

After collecting the data from secondary sources, the research will use a content analysis technique to analyse the content obtained from viable and authentic sources regarding sustainable tourism management in the case study of Chiang Mai, Thailand. The researcher will make interpretations based on content published in available sources and existing literature.

Research Limitations

The researcher might encounter several limitations during the execution of the following researcher study. However, inaccessibility to the data available of secondary sources like annual reports, websites, and journals will make the researcher unable to attain the objectives set for this particular study. It will cause a significant restriction for the researcher in the completion of research successfully.

Time Schedule for Research

The schedule that is allocated for the whole research study is based on activities that need to be done on the assigned date or deadline as defined below mentioned table:

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Bramwell, B. and Lane, B., 2011. Critical research on the governance of tourism and sustainability. Journal of Sustainable Tourism, 19(4-5), pp.411-421.

Chartrungruang, B.O., 2011. The model of Sufficiency Economy Philosophy: application to the tourism industry in Chiang Mai, Thailand. International Journal of Asian Tourism Management, 2(2), pp.134-44.

Choi, H.C. and Turk, E.S., 2011. Sustainability indicators for managing community tourism. In Quality-of-life community indicators for parks, recreation and tourism management (pp. 115-140). Springer, Dordrecht.

Harris, R., Williams, P. and Griffin, T. eds., 2012. Sustainable tourism. Routledge. Ishii, K., 2012. The impact of ethnic tourism on hill tribes in Thailand. Annals of Tourism Research, 39(1), pp.290-310.

Larsen, R.K., Calgaro, E. and Thomalla, F., 2011. Governing resilience building in Thailand’s tourism-dependent coastal communities: Conceptualising stakeholder agency in social-ecological systems. Global Environmental Change, 21(2), pp.481-491.

Meyer, D., 2013. Pro-poor tourism: From leakages to linkages. A conceptual framework for creating linkages between the accommodation sector and ‘poor neighbouring communities. In Tourism and the Millennium Development Goals (pp. 131-156). Routledge.

Mowforth, M. and Munt, I., 2015. Tourism and sustainability: Development, globalisation and new tourism in the third world. Routledge.

Ping, X., 2011. Environmental Problems and Green Lifestyles in Thailand. Assumption University [pdf] Retrieved from:. http://www. nanzan-u. ac. jp/English/aseaccu/venue/pdf/2011_05. pdf.

Wongtada, N. and Krairit, D., 2017. Survival of a market leader in regional integration of emerging economies: A case study of Thailand’s tourism industry. Journal of the International Academy for Case Studies, 23(1).

Frequently Asked Questions

How to write a phd dissertation proposal.

To write a Ph.D. dissertation proposal:

• Choose a research topic.
• Develop a clear problem statement.
• Outline objectives and methodology.
• Review literature.
• Present a timeline.
• Seek feedback from advisors.
• Revise and finalize the proposal before submission.

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Tourist Research Proposals Samples For Students

16 samples of this type

WowEssays.com paper writer service proudly presents to you a free collection of Tourist Research Proposals designed to help struggling students deal with their writing challenges. In a practical sense, each Tourist Research Proposal sample presented here may be a guidebook that walks you through the critical stages of the writing process and showcases how to pen an academic work that hits the mark. Besides, if you need more visionary assistance, these examples could give you a nudge toward an original Tourist Research Proposal topic or inspire a novice approach to a banal issue.

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Free How Destination Image And Evaluative Factors Affect Behavioral Intentions Research Proposal Sample

Introduction, objectives of the study research proposals example.

The Effect of Social Media on the Selection or the Desire of UAE Nationals Living in Abu Dhabi to Choose a Tourism Destination

The Development of New Brighton Tourism Destination Research Proposal Example

Tourism is one of the most fast developing sectors in the world. Many countries that have good beaches have found the need to develop tourism destinations that will assist in marketing their attraction sites. The research below shows the development of New Brighton tourism destination. It offers an introduction to tourism followed by the background information on New Brighton. A review on different researches conducted on the same topic is analyzed in order to come up with the research gaps. Moreover, the proposal gives the recommended method of data collection. Primary data collection method is preferred for this research.

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The Effect of Social Media on the Selection or the Desire of UAE Nationals Living in Abu Dhabi to Choose a Tourism Destination- Research Prospectus

Example Of Research Proposal On Brand Image Affects Customer Satisfaction And Loyalty

Sample research proposal on tourism system in molokai (demand and supply characteristics).

Molokai Island is the fifth largest of the Hawaiian Islands. The island was built between two distinct shield volcanoes, with one forming the larger eastern Molokai and the lesser forming the western Molokai (Bardolet and Pauline, 905). The island is located in the Maui County and through its geography and culture it is perfect for tourism. Tourism is one of the economic boosters of the Maui County, and part of the tourism revenues of Maui County is from the Island of Molokai though in a larger proportion.

Example Of Research Proposal On Luxury Hotel Industry

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An Example Sample Project Proposal on “Sustainable Tourism Initiatives for Responsible and Regenerative Travel”

Tourism plays a vital role in economic growth and cultural exchange, but its rapid expansion can also have negative impacts on the environment, local communities, and cultural heritage. To ensure the long-term viability of the tourism industry, it is essential to adopt sustainable practices that prioritize environmental conservation, social inclusivity, and economic benefits for local communities. This project proposal aims to outline sustainable tourism initiatives designed to promote responsible and regenerative travel.

Objectives:

• Develop and implement sustainable tourism practices that minimize negative environmental impacts, conserve natural resources, and protect biodiversity.
• Promote social inclusivity and cultural sensitivity by involving local communities in tourism planning and decision-making processes.
• Enhance economic benefits for local communities through the development of sustainable tourism enterprises and the promotion of fair trade practices.
• Raise awareness among tourists about responsible and regenerative travel, encouraging them to make conscious choices that minimize their ecological footprint and contribute positively to local communities.

Proposed Initiatives:

• Conduct an assessment of the local environment to identify key ecological resources and vulnerable areas.
• Develop guidelines for sustainable resource management, waste reduction, energy efficiency, and water conservation in tourism establishments.
• Promote the use of renewable energy sources and the adoption of sustainable transportation options.
• Establish partnerships with local conservation organizations and support community-led initiatives for environmental protection and habitat restoration.
• Facilitate community involvement in tourism planning and decision-making processes through regular consultations and participatory workshops.
• Encourage the preservation and promotion of local cultural heritage, traditions, and craftsmanship.
• Support capacity-building initiatives for local communities, such as training programs in hospitality, tour guiding, and sustainable agriculture.
• Foster partnerships between the tourism industry and local businesses to promote the use of locally sourced products and services.
• Encourage the development of community-based tourism enterprises, such as homestays, local tour operators, and artisan cooperatives.
• Facilitate access to microfinance and funding opportunities for small-scale entrepreneurs in the tourism sector.
• Promote fair trade practices and equitable distribution of tourism-generated revenues within the local community.
• Collaborate with local educational institutions to provide training and educational opportunities related to sustainable tourism entrepreneurship.
• Develop educational materials, including brochures, videos, and online resources, to raise awareness among tourists about sustainable travel practices.
• Implement educational programs in collaboration with tour operators, hotels, and travel agencies to promote responsible and regenerative travel.
• Encourage tourists to engage in authentic cultural experiences, respect local customs and traditions, and support local businesses.
• Monitor and evaluate the impact of tourism activities on the environment and local communities, and share this information with tourists and stakeholders.

Implementation Plan:

• Establish a project team consisting of professionals with expertise in sustainable tourism, environmental conservation, community development, and marketing.
• Conduct a comprehensive baseline study to assess the current state of tourism, environmental conditions, and community dynamics.
• Develop a detailed action plan outlining specific activities, timelines, and responsible parties for each initiative.
• Seek partnerships and funding opportunities from government agencies, non-governmental organizations, private sector entities, and international donors.
• Implement the initiatives in collaboration with local communities, tourism stakeholders, and relevant government authorities.
• Monitor and evaluate the progress and impact of the initiatives regularly, making necessary adjustments based on feedback and lessons learned.

Expected Outcomes:

• Reduction in the environmental footprint of tourism activities, including energy consumption, waste generation, and water usage.
• Improved livelihoods and increased income opportunities for local communities through sustainable tourism enterprises.
• Preservation and promotion of local cultural heritage and traditions.
• Enhanced visitor experiences through authentic and responsible travel practices.
• Increased awareness among tourists about sustainable tourism principles and their role in supporting local communities and environmental conservation.

Conclusion:

By implementing these sustainable tourism initiatives, we can contribute to the long-term viability of the tourism industry while preserving the natural environment and supporting local communities. This project proposal outlines a comprehensive approach to responsible and regenerative travel, ensuring that tourism benefits both present and future generations. By engaging stakeholders and adopting sustainable practices, we can create a more inclusive, environmentally conscious, and socially responsible tourism sector.

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Masters Thesis Proposal Sustainable Tourism to Emerging Destinations

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